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Promoting Hamamatsu nationwide with products made from Tenryu wood! Catsivy Co., Ltd. is in charge of planning and production.

Catsivy Co., Ltd. was founded in 2011.

Their merchandise-related business involves the planning, manufacturing and sale of merchandise for Hamamatsu City’s mascot characters “Shusse Daimyo Ieyasu-kun” and “Shusse Hoshi Naotora-chan,” both of which are Hamamatsu City-approved products, as well as Tenryu’s PR character “Nobuyasu-san,” and Iwata City’s image character “Shippei,” which is an Iwata City-approved product. We also carry out a wide range of business activities, including the planning and design of advertising design and printing-related businesses, as well as various types of printing.

In particular, as part of a project to promote the quality of Tenryu wood nationwide, they have produced many goods using Tenryu wood, which are extremely popular as souvenirs for tourists in Hamamatsu and as items for everyday use.

The company’s president, Mr. Katsuhiko Kaneko, handles everything from planning to product production.

This month’s recommendation is Catsivy Co., Ltd.

Tenryu wood is a superior wood that meets international standards

Tenryu Beautiful Forest is a historic forest area that rivals Yoshino in Nara Prefecture and Owase in Mie Prefecture, both of which are known as one of Japan’s three most beautiful man-made forests.

Cedar and cypress trees have been planted in the Tenryu area for about 500 years, and the area is home to beautiful forests.

The Tenryu region is an area of ​​excellent forest land, with approximately 40% of its forests having been certified by the FSC, an international forest certification system given to forests that are managed in a planned manner.

Keeping the cycle of “planting → growing → felling → using” in a proper manner also contributes to protecting the local natural environment.

Wood has many beneficial effects on people!

Tenryu wood, which has been certified by the international forest certification system “FSC,” is one of highly regarded wood materials in the country.

Wood has many beneficial effects on people.

For example, one of these is the “humidity control effect” that adjusts the humidity level in the room to a comfortable level

Wood has the ability to release and absorb moisture according to the surrounding temperature and humidity, so using wood for walls, ceilings, floors, etc. can help keep the room temperature comfortable.

Adjusting the humidity level is also expected to help prevent the growth of dust mites and bacteria.

It also has a strong deodorizing effect, and the tannins contained in cedar absorb the unpleasant odor-causing components.

The scent of cedar and cypress has a relaxing effect that calms the mind, making them excellent materials that can have a variety of benefits when incorporated into your life.

Products by Catsivy

Catsivy B Co., Ltd. is working to let more people know about the excellent Tenryu wood from their local Hamamatsu region.

They manufacture approximately 30 types of products using Tenryu wood as their own products.

Here are some of their representative products.

 

Tenryu Hinoki Coaster

・12 varieties in total

・Price: 770 yen (tax included)

・Size: Approx. 90mm x 90mm, thickness: Approx. 5mm

・Places of sale: Official website, Hamamatsu Castle, Lake Hamana Service Area, Hamamatsu Science Museum

 

Capsule Toy

・Price: 300-500 yen (tax included)

・Places of sale: Hamamatsu Castle, Hamamatsu Science Museum, Hamamatsu Flower Park, Hamamatsu Children’s Museum

 

Oshiki Wood Mat

・6 types

・Price: 1,980 yen (tax included)

・Size: 250 x 130 mm, thickness 5 mm

・Place of sale: Official website

 

Large smartphone stand (multi-function type)

・Size: Height 190 x Width 140 x Depth 120 mm (when standing), board thickness 5 mm

・Price: 1,980 yen including tax

・Places of sale: Official website, Lake Hamana service area

 

We introduced some easy-to-use accessories made from Catsivy Tenryu wood.

In addition, they also make a wide range of everyday items and cute, useful accessories, such as chopsticks, objects, and puzzles.

This popular product is known for its pleasant scent of Tenryu wood and delicate design, so be sure to check it out on their official website!

A message to our readers from our CEO, Mr. Katsuhiko Kaneko

In 2011, I utilized my 20 years of experience at a printing company to establish a company that handles planning, design, printing, promotional items, etc.

My wife also has experience in print design and production, and together we are working on a business that embodies the theme of “Invigorating our hometown of Hamamatsu!”

Five years ago, while starting a business in wood products, something I had long been interested in, I met people in the local timber industry in Hamamatsu and learned about the quality of Japanese timber, particularly Hamamatsu’s Tenryu timber, and the importance of protecting the mountains by using local timber.

Hamamatsu Tenryu’s FSC-certified timber is safe timber produced from properly managed forests and is recognized by global standards.

They have created familiar wooden goods such as coasters and smartphone stands using these woods, and one of these, the “Hamamatsu Tenryu Hinoki Coaster”, has been certified as a “Yaramaika Brand” by the Hamamatsu Chamber of Commerce and Industry, and has been very well received.

By making greater use of this FSC-certified timber (Tenryu timber), we can protect the natural environment and enrich the forests.

We are starting small, but in order to further increase demand for wooden products, we would like to come up with various ideas to provide people with opportunities to experience wooden products.

In recent years, the importance of using Japanese timber has been rapidly spreading, and the demand for wooden products is also increasing.

Wood has many benefits, such as containing substances that activate memory in the brain, and the scent of wood acting on the brain to have a relaxing effect and deodorizing effect.

We hope that you will incorporate Tenryu wood, which enriches both our bodies and minds, into your daily lives.

If you like, please also check out our online shop “Japanese Wood Shop” which only sells Tenryu wood.

Online Shop: Japanese Wood Shop

https://www.nipponnoki.com/

 

This month’s recommendation is “Catsivy Co., Ltd.” Please come and experience the splendor of Tenryu wood, which the local area is proud of.

[Catsivy Co., Ltd.]

〒433-811

5-12-1 Takaoka Higashi, Chuo-ku, Hamamatsu-shi, Shizuoka-ken

Tel: 053(522)7989

Email: info@catsivy.com

[Official website]

https://www.catsivy.com/

[Online Shop]

https://www.nipponnoki.com/

See More Posts

Lake Hamana’s “new souvenir” Lake Hamana seaweed pasta is now available!

What do you think of when you think of souvenirs from Lake Hamana?

Lake Hamana is a lake that straddles Hamamatsu City and Kosai City, Shizuoka Prefecture. It is a brackish lake with a mixture of seawater and freshwater, as it is connected to the Enshu Sea by a cutaway.

Because it is a brackish water lake, it is packed with nutrients and is extremely rich in fish and other creatures!

That’s why many people may have heard, “The seafood in the Lake Hamana area is delicious!”

Anti-aging without waiting for spring with pure white onions from Shinohara, which is the earliest harvested in Japan!

Blood thinning, fatigue recovery, constipation relief, and anti-aging. All of these are health words that you may be interested in.

There’s something about this health word that really hits home. Onions are a classic vegetable that everyone knows. You can boil it, stir-fry it, or have it in Japanese, Western, or Chinese style! It is a versatile ingredient.

I think many people are aware of the high nutritional value of onions, which have been featured frequently on health programs in recent years, but did you know that onions are sensitive to heat and water? It is said that eating raw is the best way to absorb nutrients more effectively. However, regular onions have a uniquely strong spiciness and are difficult to eat raw.

Therefore, I would like to recommend pure white onions from Shinohara, Chuo-ku, Hamamatsu City, which are less spicy. They are the earliest onions in Japan to be shipped early in the new year, and are delicious and can be eaten raw.

Harvested white onions from Shinohara with pure white skin.

Speaking of onions that can be eaten raw, “new onions” are in season from spring to early summer (March to May). Shinohara-grown white onions are faster than that. It will be available from January, right after the New Year. The Shinohara district is located in the south of Hamamatsu City, close to the sea. The region has been a thriving producer of onions since the Meiji era, with a warm climate suitable for growing onions, sandy soil with good drainage, and a high groundwater level.

However, rather than the typical brown onions with dry skins, the onions produced here are harvested with green leaves and are shipped immediately. It is shipped under names such as “salad onion,” “white onion,” and “white onion.”

Enjoy delicious fish in Sakamachi. Totoichi’s proud “eel sashimi” and Hamamatsu’s eating out culture

“People in Hamamatsu talk condescendingly, or rather reservedly, about local industry and culture.”

During my training at a top-class restaurant in Kyoto, I was surprised to find that they used a lot of ingredients from Enshu and Hamamatsu, such as shrimp potatoes, eel, shinko from Lake Hamana, conger eel, and melons for dessert, and I realized the charm of the local area from the outside. Mr. Kentaro Nakamura, the owner of Totoichi, said that he did.

Among the ingredients that are shipped to Tokyo and Kyoto but are not actively consumed locally, we will focus on seafood, where freshness affects the taste.

“When I want to eat fish, I feel like it’s a waste that the only option is a sushi restaurant, so I decided to open a restaurant in Hamamatsu that specializes in fish.”
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